Krystal Planet Markets Available Renewable Energy Devices
Company network presently sells wind, solar, biodiesel and energy
conservation products for residential and commercial applications, at
competitive price points, with financing available.
On March 24, 3007, Sterling Allan conducted a live, one-hour
interview with Troy Helming, CEO of Krystal Planet. The story
on this page is a report from that interview.
Krystal-Planet.com | KrystalEnergy.com
The author of this story, Sterling
D. Allan, has been a (dormant) sales associate with Krystal
Planet for nearly two years.
Pure Energy Systems News
Copyright © 2007
KANSAS CITY, MISSOURI, USA Troy Helming has a vision of how the U.S. could
feasibly convert to 100% renewable energy by 2025. He says the economic savings
in one year would be one trillion dollars, and the return on investment for
making the transition would be a mere two years.
This "Freedom Plan", spelled out in his book, The
Clean Power Revolution, consists of three components: large-scale wind
generation, producing hydrogen at night during off-peak hours, and distributed
generation, including the production of biofuels.
To do his part toward implementing this vision, Helming founded a company,
Krystal Planet, whose purpose is to market technologies that are commercially
available. They represent an array of quality solar, wind, biodiesel, and energy
conservation products that have an attractive return-on-investment turn-around.
The company presently has around 1200 sales associates (mostly part-time), and
25 sales managers, with representation in all 50 U.S. states and most provinces
of Canada, as well as other international locations. They expect to do three to
four million dollars in gross sales this year.
Initially commenced with a multi-level marketing approach, the company recently
shifted to a direct selling approach, inasmuch as the products require
significant understanding and attention in order to sell, install, and maintain.
While the company addresses a number of energy approaches, it encourages its
sales associates to focus in on one technology in particular to become a
specialist in that area.
The company makes it easy for new associates to become involved at whatever
level of commitment they are ready and able to handle.
Its financing options likewise make the purchase of these products achievable by
those who might not otherwise be able to afford the up-front investment.
The company has recently been approved to go public, and will begin trading soon
on the market (pink sheets).
In the area of wind, Krystal Planet's bestseller is Skystream wind turbine
by Southwest Wind Power, which has sold over 70,000 turbines in all. At 1.8
kilowatt AC power output, and priced at between $10,000 and $14,000, the
turbine's ROI is about ten years, depending on the local utility electricity
price point. It starts to make economic sense if the retail price of electricity
is over 8 cents per kilowatt-hour.
Krystal Planet also has a green tag, or carbon offset, also called
"renewable energy certificate" program in which a monthly payment of
$30.00 goes toward the purchase of an educational wind turbine for a school. The
first of these is nearly completed, with two others expected to be installed by
the end of the third quarter of this year. "Sign up three and yours is
free," is the marketing slogan for those who sign up to make such payments,
with residual income flowing if more than three are signed up.
In Solar, Krystal Planet distributes a thin film solar technology implemented in
shingles or 4' x 8' foot laminate structural panels that can replace the need
for a separate solar panel infrastructure, cutting costs, and making the ROI
The 4x8-foot laminate solar panels are targeted for commercial
applications, replacing rubberized or metal roofing on flat roofs, with not more
than a 10% grade.
The solar shingles, on the other hand, are geared toward residential
applications, ideal for a 7:12 grade, but they will work on flat, vertical, or
on any slope. They nail on like regular composite shingles, and are available in
various colors. Each shingle produces 13 watts and is wired to the next one,
then the final connection enters through the roof to the inverter/battery
Biodiesel fuel is Krystal Planet's fastest-growing product, inasmuch as
there is far more demand than supply. The feedstock for their biodiesel is used
cooking oil and animal tallow. Because these sources are fairly constant,
the company can lock in a set production price, in contrast to fossil fuel
prices which fluctuate daily.
Helming points out that biodiesel actually has better lubricity than #2
diesel supplied by oil refineries. On the down side, depending on how you
view it, biodiesel is a strong solvent, so it unclogs the gunk in a fuel system,
and it break down natural rubber components found in some fuel systems; so a
mixture of 20% biodiesel with #2 diesel is recommended for such situations.
The company also sells a home-brew kit for around $3000, targeted to
do-it-yourselfers. They are presently working toward closing contracts on twenty
biodiesel plants capable of producing a million gallons per year.
In addition to Wind, Solar, and Biodiesel, the company has several energy
The Krystal Portable Furnace can significantly cut heating costs.
It produces a comfortable infrared heat that uses less energy and can provide
localized heating where it is needed.
The Tankless Water Heater saves energy by heating the water on-demand,
not requiring storage of the hot water.
For fuel economy, the Green Machine Fuel Catalyst typically improves
mileage by between five and ten percent, and has a ROI of 9 - 12 months.
It is EPA tested, and has been independently certified.
More information about the company and its products and sales opportunities can
be found on the company website at Krystal-Planet.com
# # #